Metadata in Digital Asset Management

Powerful and intuitive way to make the most out of your organization’s assets.

What is Metadata in Digital Asset Management

Metadata includes information such as the asset's file naming, description, size, and keywords, which allows your team to learn more about the asset and improve its discoverability. DAM metadata capitalizes on this information by providing you with quick and consistent access to your assets from any location inside your DAM system.

Why Enterprises Need Metadata Management

Improve Asset Workflow Through Digital Asset Management Metadata

Proper metadata management, through the use of a digital asset management system, can improve asset discoverability by 270%. Instead of remembering the exact name of a picture or a video, you can use descriptive metadata and other information to easily locate the correct assets.

Instant Access to Assets

In Pics.io, you can search for assets by their metadata, quickly finding the right ones and distinguishing between similar assets (e.g. same picture but different dimensions) in seconds. This lets you save 10 hours/mo per user on searching, making it an essential component of digital asset management strategy.

Repurpose Content in a Blink

Without proper metadata management, high-quality assets can go to waste as you cannot remember which ones you have and create new ones from scratch. Using metadata, you can find all relevant assets for a new marketing campaign or sales efforts and repurpose them for new goals.

Track Asset Usage and Licensing

Never forget about license expirations or copyright terms for your assets by including them as custom metadata criteria. You can instantly search your library for assets that can be used and those that need their documentation updated, making it an important aspect of digital asset management.

Stay Up-to-Date With Audit Trail

In large organizations, errors of judgment can slip through the cracks until they become an avalanche that is hard to ignore. The audit trail, an important feature of any new DAM system, lets you know who and how tweaked your asset’s metadata so you can nip all inconsistencies and improper use straight in the bud.

Benefits of Metadata in Pics.io DAM System

Metadata tagging of assets using Keywords
Use AI to generate Keywords for your entire Pics.io library
Create custom metadata field categories to describe your assets
Find and repurpose assets faster than ever with metadata-powered search
Manage roles and permissions to ensure that only trusted users can edit metadata
Create controlled vocabulary to reinforce internal syntax in your organization

Enterprise Metadata Management: Best Practices Behind the Software

The enterprise environment requires metadata tools that not only offer the ability to create and edit metadata but also to enforce taxonomic consistency across all layers of the organization. When guidelines aren’t followed and everyone tags assets as they fit, metadata becomes useless.

Manage Permissions on Global and Collection Levels

Pics.io lets you dictate what each team member can do with the resources of your DAM library. From creating metadata fields to adding/removing such information from the assets, and more - these rules ensure that you don’t have to micromanage teams to guarantee compliance.

Create Internal Syntax with Controlled Vocabulary

Metadata Digital Asset Management Creates Internal Syntax with Controlled Vocabulary

To ensure that everyone is on the same page, you can limit the number of keywords that can be used for asset tags. This will eliminate redundancies, maintain best practices for naming assets, and will make them easier to find in the long run.

Restrict Custom Fields to Pre-defined Values

Creating custom metadata fields in Pics.io offers endless possibilities. But, sometimes, less is more. Similar to keywords, you can limit custom fields to predefined values so that errors or typos won’t destroy your hard work.

By standardizing metadata in digital asset management and using a DAM for metadata, you can improve the asset metadata definition, making it easier to understand what is digital asset metadata and how to use it in your digital asset management metadata standards. Pics.io's metadata management capabilities allow you to easily manage and control your metadata, giving you the ability to easily discover, repurpose, and track your assets.

Trusted by various businesses around the world

Evan Balko

Content Specialist
Concordia College

Pics.io has dramatically sped-up the process of storing, sorting, and searching our photos. The positive impact it has had on our productivity has been immeasurable. And it uses our existing Google Drive storage, so no need to manage yet another cloud storage platform.

⟵

⟶

FAQ

What is digital asset tagging?

Digital asset tagging is the process of adding metadata, such as keywords, custom metadata fields, and other information, to digital assets (images, videos, and documents). This information helps to organize and categorize the assets, making them easier to find and use with DAM’s advanced search that lets you help find assets by their descriptors, not just the precise file name.

Why is metadata important for organizing digital content?

Metadata is important for organizing digital content because it allows you to easily search and find specific assets faster. For example, if you wanted to find all pictures of cats, you wouldn’t need to remember the file name of each photo. You could just type something like cat in your DAM and find all assets that fit the criteria at once! You can further combine it with other tags (like the fur color, maybe) to narrow down the search further.

What is asset metadata?

Asset metadata is the data that describes and identifies a digital asset. It includes information such as the asset's filename, metadata fields, geolocation, Keywords, etc. This information is used to improve the discoverability, organization, and tracking of assets in a digital asset management system.